CASE STUDY

DIP Capital

DIP CAPITAL

Disruptive Investment Fund 

DIP has been created to invest in disruptive companies that will change the world we live in today and redefine the future of their selected industries. 
Our design and tech team were tasked with creating the company brand identity and a website capable of merging together the formal side of a venture capital with their disruptive approach. 

OUR INVOLVMENT

Brand Identity
Website Design
Website Development

YEAR

2019

BRAND IDENTITY

Early Sketches

Our branding process starts with visual positioning based on the obtained information. Once understood the project requirements and digested the client brief, we started working with our unique and gradual process that we call the “design funnel”.We start producing several sketches with different levels of fidelity.That's the only way to find the right balanced shape that conveys a recognisable and suitable metaphor for a logo word-mark.

we came up with 3

Creative Directions

Once defined 3 clear concepts that embody one or more brand pillars, we move to the next step of the branding development. For each concept, we craft one logo that better tells its story, and we tweak it until we reach the desired quality level.

DIP CAPITAL

The Website

Our branding process starts with visual positioning based on the obtained information. Once understood the project requirements and digested the client brief, we started working with our unique and gradual process that we call the “design funnel”.We start producing several sketches with different levels of fidelity.That's the only way to find the right balanced shape that conveys a recognisable and suitable metaphor for a logo word-mark.

CHECK OUT SOME OF OUR

OTHER WORKS

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